Questions, answers and resources
What is this?
If you have a gap in capability it makes sense to bring in outside skills, seek advice or hire the right people you need to make the product development successful.
Risks
- You don't know what you don't know
- Success may require a higher level of skill, knowledge or experience than you have available internally
- Progress in other areas may be wasted effort if there is a gap holding you back
Resources linked
- (Book) High-Impact Tools for Teams: 5 Tools to Align Team Members, Build Trust, and Get Results Fast
- (Directory) International consultant directory | Provided by Upwork
- (Capability) Business coaching | Provided by Icehouse
- (Capability) EMA (General Business Support) | Provided by EMA
- (Funding) Student grants | Provided by Callaghan Innovation
- (Reference) Advisory Boards | Provided by Advisory Board Centre
- (Reference) Enterprise Europe Innovation Network | Provided by EEN
- (Reference) Technology & Scientific expertise | Provided by Callaghan Innovation
- (Reference) Startup and Founder Support | Provided by Callaghan Innovation
- (Reference) Deep Tech Incubators | Provided by Callaghan Innovation
- (Support) Advisory Boards | Provided by Faraday & Company
What is this?
Be sure to have clear roles, rights and responsibilities established early on with your partners. A strong relationship where everyone knows what is expected of them will be more commercially robust.
Risks
- The lack of a comprehensive partnership agreement leads to disputes
- Partners who are underdelivering slow down your progress
- Your IP is at risk from partners outside your own organisation
Resources linked
- (Capability) EMA (General Business Support) | Provided by EMA
- (Capability) KEA Global NZ network | Provided by KEA
What is this?
There may be existing businesses or products that would contribute to the success of your new product, if you acquire them and bring them into your organisation.
Risks
- You need to know exactly what you are acquiring both the positives and negatives
- The work involved in acquiring and integrating an acquisition can divert valuable time and resources
- Will the acquisition become redundant after your new product has launched successfully?
What is this?
You may have existing relationships with manufacturers, distributors, regulators etc. which can be used to improve your likelihood of a successful launch to market.
Risks
- Your new product creates a conflict of interest because a new competitor deals with the same partners
- You overlook valuable skills or knowledge that are available to you
- Working with your new product puts an unforeseen strain on a supplier and negatively impact your relationship
Resources linked
- (Capability) EMA (General Business Support) | Provided by EMA
- (Support) KEA Global NZ network | Provided by KEA
What is this?
Genuine innovation is hard to make happen in isolation, or in an organisation that's not structured to support it.
Risks
- You get pushback from within your organisation that slows or halts development
- You fail to get sign off at a key point in the product journey
- You don't have the internal support to make your launch successful
Resources linked
- (Book) Mapping Innovation
- (Capability) EMA (General Business Support) | Provided by EMA
- (Reference) Startup and Founder Support | Provided by Callaghan Innovation
- (Reference) Deep Tech Incubators | Provided by Callaghan Innovation
- (Video) How to Manage for Collective Creativity | Provided by Linda Hill
What is this?
Having support and understanding of what you are working towards at governance level is essential to the product innovation process.
Risks
- Your board slows down or blocks the progress of your new product
- There are misunderstandings that require you to spend time clarifying or backtracking with the board
- You aren't given adequate budget or other resources you need for success
Resources linked
- (Reference) Advisory Boards | Provided by Advisory Board Centre
- (Support) Advisory Boards | Provided by Faraday & Company