Scaling Your SaaS Business Faster

Southern SaaS Programme, 27 - 29 August

 
Southen SaaS is sold out!

We have had an incredible response to the Southern SaaS conference and have reached capacity for our venue, so tickets are no longer available to purchase. Thank you to everyone who has secured their tickets and we look forward to seeing you at the event.

The waitlist is now closed. Please talk to us or your Callaghan Innovation contact if you wish to be invited to future SaaS initiatives and events.

Monday 27 August - networking event 

Southern SaaS partner PwC is co-hosting a networking event for a limited number of people to mix and mingle with speakers and attendees on the evening of Monday 27 August. 

Places are strictly limited so register early to avoid disappointment.  

Venue: PwC building, L22/188 Quay St, Auckland, 1142

Time: 6.00pm-7.00pm 

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Tuesday 28 August - Southern SaaS conference

Venue: The Auckland Museum, The Auckland Domain, Parnell, Auckland

Time: Doors open 7.30a.m. for an 8.30a.m. start. 

Conference Details

7.30    Registration starts with light breakfast 

8.30    Conference starts

9.00    Product-Market Fit

  • Rich Mironov, Founder & CEO, Mironov Consulting: The value of effective product management practices  
  • Jan Zawadzki, Founder & CEO, Hapara Solutions: Making your technology work for your customers 

10.10  Morning tea

10.40  Pricing and Packaging 

  • Marvin Liao, Partner, 500 Start-ups: A guide to pricing strategies for high-growth SaaS organisations
  • Gareth Berry, CEO, Unleashed software: Tailored pricing strategies for customer centricity

11.50  Health and Wellbeing for Founders and Entrepreneurs 

  • Jenene Crossan, CEO, Flossie: Health and wellbeing for founders

12.20 Lunch/ Networking 

13.20  Interactive icebreaker

13.35  Marketing in a Digital World 

  • Kirsty Traill, VP Customer, Hootsuite: Knowing your customer - why kiwi businesses struggle with growth into the USA
  • Christelle Blanchet-Aïssaoui, vCMO, PROXI: Walk before you run: get your marketing basics right. 

14.45  Afternoon tea

15.15  Interactive session 

  • The F word - sharing stories of failure 

15.45  Metrics for SaaS Success 

  • Mark Clare & Kent Hammond, Clare Capital: Metrics & frameworks that SaaS businesses at any stage should be considering 
  • Josh Robb, VP Engineering, Pushpay: Tension metrics - ensuring that setting KPIs does not negatively influence behaviour

17.30  Networking drinks 

19.00  Event concludes  

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Wednesday 29 August - practical workshops 

We’re working with our Southern SaaS partners to deliver a series of practical and interactive workshops that examine key topics in more detail. 

Locations and Times

Workshops will run at different locations across Auckland in two streams in the morning. Places are strictly limited so book early to avoid disappointment.

Stream 1: 9.00a.m. – 10.00a.m.
Stream 2: 11.00a.m. – Midday 

Workshop details - STREAM 1 (9.00A.M.-10.00AM)

Negotiating Contracts to Win  
Sponsored by Hudson Gavin Martin 

  • Callaghan Innovation
    Level 4, 139 Quay Street 

How to develop your Sales Strategy 
Presented by Dan Hansen. Sponsored by PwC 

  • PwC
    Level 22, 188 Quay St 

Validating and Sizing a Market 
Presented by Chris Stevens, Pushpay. Sponsored by Pushpay 

  • Generator, the Square
    28 Customs Street East

Validating product concepts before you build products 
Presented by Rich Mironov
International Speaker Session supported by 9Spokes 

  • Generator Powerplant
    12 Madden St 

Developing and managing customer personas and journey mapping
Presented by Kirsty Traill 

  • 9 Spokes, ACEOM House
    Level 4, Mahuhu Crescent 

Pricing and Packaging 
Presented by Marvin Liao, (500 Startups) & Sam Gribben (Founder, Melodics) 

  • Generator, the Square 
    28 Customs Street East

Metrics and frameworks that SaaS businesses at any stage should be considering 
Sponsored by Clare Capital 

  • NZTE Boardroom
    Level 6 
    139 Quay Street 
Workshop details - STREAM 2 ( 11.00A.M. - MIDDAY)

Legal 101: when you develop a platform with other people's content 
Sponsored by Hudson Gavin Martin 

  • Callaghan Innovation
    Level 4, 139 Quay Street 

Mike Bignell on Top 5 issues for growth companies as they move offshore
Presented by Mike Bignell. Sponsored by PwC 

  • PwC
    Level 22, 188 Quay St 

Validating and Sizing a Market 
Presented by Chris Stevens, Pushpay. Sponsored by Pushpay 

  • Generator, the Square
    28 Customs Street East  

Validating product concepts before you build products
Presented by Rich Mironov
International Speaker Session supported by 9Spokes 

  • Generator Powerplant
    12 Madden St 

Developing and managing customer personas and journey mapping
Presented by Kirsty Traill 

  • 9 Spokes, AECOM House
    Level 4, Mahuhu Crescent 

Pricing and Packaging
Presented by Marvin Liao, (500 Startups) & Sam Gribben (Founder, Melodics) 

  • Generator, the Square 
    28 Customs Street East 

Getting started with Digital Marketing 
Presented by Janes Smallfield

  • NZTE Boardroom
    Level 6 
    139 Quay Street 
Thank you to all our partners 

 

 

Updated: 28 August 2018